crossing ppc chasm from forms to phone calls
Did you know businesses receive nearly 34 billion inbound calls each year from mobile search alone? This number is expected to surpass 70 billion by 2018. That's right: Believe it or not, people are using their phones to make calls. Yet, most search marketers continue to invest their PPC budgets to drive online conversions and form-fills. Here's why you can't afford to make that mistake.
Infographic by: invoca
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